Amgen Director, Consumer Marketing, Inflammation in Thousand Oaks, California
Amgen is committed to unlocking the potential of biology for patients suffering from serious illnesses by discovering, developing, manufacturing and delivering innovative human therapeutics. This approach begins by using tools like advanced human genetics to unravel the complexities of disease and understand the fundamentals of human biology.
Amgen focuses on areas of high unmet medical need and uses its expertise to strive for solutions that improve health outcomes and significantly improve people’s lives. A biotechnology pioneer since 1980, Amgen has grown to be one of the world’s leading independent biotechnology companies, has reached millions of patients around the world and is developing a pipeline of medicines with breakaway potential.
Within Global Commercial Operations, we have the capabilities, resources, and strength of a global enterprise, while maintaining the entrepreneurial spirit that marked our early days. We are committed to promoting and maintaining an inclusive, high-performing culture and encourage our team members to have fulfilling and meaningful careers through challenging assignments and ongoing career development.
You will serve as the single point of accountability for developing and executing the strategy and tactical plan for all patient-facing elements of the promotional plan for Otezla from awareness to supporting fulfillment and adherence. More specifically this position will work cross-functionally with all groups who are involved in Otezla patient promotional activity to ensure an optimized patient experience across all channels—including TV, digital, and call center.
Lead development of and oversee execution for the Otezla patient/consumer promotional strategy
Oversee integration of all Otezla patient-facing initiatives to optimize the patient experience
Determine optimal marketing mix for spend related to the patient experience
Work cross-functionally to ensure investments are made in appropriate internal systems and appropriate processes are developed to enable the team to capitalize on current and future opportunities
Determine important metrics for key elements of the patient experience and regularly track to support timely adjustments to tactics and mix
Maintain an updated patient journey and oversee the market research plan to develop new insights and ensure a fulsome understanding of the patient ecosystem
Provide leadership and coaching to senior marketing manager, Otezla patient marketing
Doctorate degree and 4 years of marketing experience
Master’s degree and 6 years of marketing experience
Bachelor’s degree and 8 years of marketing experience
6 years of experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources
A track record of success in a series of commercial roles of increasing scope, scale and complexity, with leading companies in the biopharmaceutical or health and wellness industry.
A best-in-class marketer with experience developing and implementing innovative commercial strategies within highly competitive markets where innovation and marketing prowess are a key factor of success.
Experience marketing to consumers across all channels
Experience running call centers and/or consumer support programs
Successful track record of working cross-functionally and leading teams
Thorough understanding of the US healthcare system from a patient perspective
Ability to make decisions using data from multiple sources
Successful track record of handling >$50M annual budget and delivering impactful returns
Solid understanding of US market access, pricing and reimbursement environment.
Commercial Acumen. Exceptional commercial acumen and instincts; superior strategic marketing skills; financial and business analysis competency. A strong command of classic and innovative marketing techniques.
Creative, strategic approach. Demonstrated creativity in addressing strategic challenges; displays high intellectual curiosity and passion for learning; thinks out-of-the-box; asks the right questions; seeks experienced opinions and insights; applies innovative ideas and takes measured risks. Develops and articulates a strong, value-based strategy.
Collaboration Skills. Works in a team-based organization, collaborates cross functionally, builds alignment around key objectives and exercises influence at all levels. Readily builds consensus and achieves agreement on key priorities. Conducts effective meetings. Excellent listener; seeks broad input and feedback; employs frequent and effective follow-up.
Presentation Skills. Develops and delivers concise, relevant and well-supported briefings. Well-prepared and adapts presentation style to audience. Possesses the knowledge, credibility and maturity to influence senior management
At Amgen, our mission is serving patients. Our staff is dedicated to pushing the boundaries of science to transform medicine and turn the tide on serious illnesses. Central to achieving this mission is our “people-first” philosophy. We recruit the best talent, build an environment that facilitates career growth, and provide staff with the opportunity to make contributions for patients and our business.
Our culture is what makes Amgen a special place to work. We have a powerful shared purpose around our mission – to serve patients. We respect one another, recognize contributions, and have embedded collaboration, trust, empowerment and inclusion in all that we do.
We understand that to successfully sustain and grow as a global enterprise and deliver for patients — we must ensure a diverse and inclusive work environment.
If you're seeking a career where you can truly make a difference in the lives of others, a career where you can work at the absolute forefront of biotechnology with the top minds in the field, you'll find it at Amgen.
Amgen, a biotechnology pioneer, discovers, develops and delivers innovative human therapeutics. Our medicines have helped millions of patients in the fight against cancer, kidney disease, rheumatoid arthritis and other serious illnesses.
As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other but compete intensely to win. Together, we live the Amgen values as we continue advancing science to serve patients.
Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.