Job Information
Amgen Product Manager (Oncology) in Istanbul, Turkey
PRODUCT MANAGER
Job Description
Reporting to Oncology & Hematology Business Unit Manager, executes marketing activities & plans and maximizes the brand potential and his/her main responsibilities will be as follows:
Designs and executes promotional activities (detail aids, messages, CVAs, advertising, congresses, etc.) in line with international branding and key messages
Works with Brand Teams to maximize the brand performance
Develops LPS with cross functional team
Translates/implements international brand campaign locally
Prepares the launch plans to ensure successful launch
Designs and executes tactical plans in line with the strategy
Partners with the sales force to ensure the brand strategies and tactics are cascaded effectively
Analyses market research needs and results
Coordinates competitive intelligence and drives competitive action plans
Develops Financial short- & long-term forecasts, LRPs for the responsible brands
Partners with the Medical team to optimize the brand performance
Active presence and organization of National & International Congresses
Training & motivation of sales force (cycle & launch meetings)
Understands business dynamics, identifies business opportunities and develops business cases
Partners with Intercontinental Marketing Teams to understand global strategies
Identifies business opportunities and develops business case
Minimum Requirements:
Bachelor’s degree (Master’s Degree would be an asset)
Minimum 5 years of experience in a multi-national pharmaceutical company
2+ years of Product Management experience in Oncology area
Fluency in English, both oral and written communications
Experience with information systems (CRM databases and MS Office)
Applies advanced communication and presentation skills
Demonstrates strong industry knowledge and commercial attitude (oncology knowledge is a plus)
Examines and understands issues from multiple perspectives or points of view; takes a systematic approach to successfully resolving all issues
Applies digital marketing skills with omni-channel approach
Displays strong organizational and time management skills; multi-tasking; delivers commitments in a timely manner
Takes initiative and acts pro-actively, enthusiastically and creatively
Demonstrates open-mindedness
Applies advanced communication and presentation skills, communicates effectively at all levels both internally and externally and (inter-) nationally
Applies project management skills
Applies advanced analytical skills
Applies financial and budgeting skills and experience
Serves as a role model for Amgen Values