Auto req 13038BR
Job Posting Title Product Mgr
Career Category Marketing
Employee Subgroup Salaried FT
Country (State/Region) Czech Republic
Location (City) Prague
Amgen Job Description Drives motivation of sales force towards brand aspiration (cycle and launch meetings)
Develops and implements Country Brand Plan in full congruence with International Brand Plan
Designs and executes promotional activities (detail aids, message scripts, advertising, congresses, etc.) in line with international branding and key messages
Develops LRP with Business Planner
Proposes national sales target and achieves agreement with Business Unit Leader and Sales/District Managers
Partners with international PM
Translates/implements international brand campaign locally
Analyses market research and develops POA
Coordinates competitive intelligence and drives competitive action plans
Partners with the Medical Affairs Manager to optimise the brand performance (goals of clinical trials, KOL development, etc.)
Agrees with other PM in Franchise Team on joint projects
Recruits and manages external vendors
Identifies business opportunities and develops business cases
Basic Qualifications Academic education or experience from similar positions
Minimum 5 to 8 years of experience in industry
1 to 3 years as a Pharmaceutical Sales Representative
Minimum 2 years of experience as a Product Manager
Fluency in English, both oral and written communications
Financial and budgeting skills and experience
Documented track record of product launch
Computer skills (MS Office programs)
Tenure at last two jobs for at least 2 years each
